AI is reshaping insight
We make sure inclusion shapes AI
Services
01
Upskill
Talks and training sessions that explain what responsible AI means for insight companies, for leadership, sales, research and client teams.
02
Shape
A half-day or full-day workshop, or a strategy sprint, that leaves the team with a concrete plan or framework.
03
Embed
A roughly three-month, part-time engagement where you work alongside the existing governance team to build the responsible AI strategy, followed by a short period of follow-on support.
Sabrina Trinquetel (CMRS) is an insights expert with 15 years experience in the sector.
Her experience spans qual and quant research, online communities specialist, loyalty, behavioural and brand.
Over the past 6 years she has focused on driving commerical objectives in business development and account management.
Sabrina is co-chair of MRS Pride, sits on the MRS EDI (Voices 4All) council and the MRS Advanced Insights and Analytics committee.
She won the inaugral MRS EDI Changemaker award for her work on exposing instersectional challenges for LGBTQ+ People of Colour in the sector.
She has completed the AGI BlueDot Impact course, and written an Inclusive Framework for AI, specifically for the insight sector to try and address some of the challenges in this area.
Sabrina believes that with the integration of AI sytems into every part of the industry, we must ensure they are inclusive and fair to reduce harm and inaccuracies, and works hard to support organisations on this journey.
About
Testimonials
Ruchi Aul
Founder, Knowmera
" Sabrina joined us as a guest speaker at a recent Knowmera Network session.
By asking us to consider the full lifecycle of AI, question providers, measure value against its wider costs, and understand who benefits and who bears those costs, Sabrina brought a complex and sometimes overwhelming subject into a practical, human space.
I left reflecting on the influence we each have through the questions we ask and the decisions we make. AI has the potential to solve complex problems and accelerate progress, and its future will also be shaped by the values we choose to protect today."